Clark Hammocks Branding Guide
Clark Outdoor is a rugged outdoor hammock brand that provides life-long, durable products for those looking for an American-made investment. Stronger fabric, extra sewing steps, and extra reinforcement points lead to a hammock that stands the test of time. Clark's unique products and image required a more thorough branding and therefore a branding guidebook. I created a strong voice and visual system to help Clark Hammocks succeed.